Question 4: who would be the audience for your magazine?

My magazine is designed to appeal to men who aspire to be like entrepeneur Peter Jones. As such, they probably work in accounting, wear suits a lot, like their cars, are possibly married/have a girlfriend, yet still have an interest in music (See my demographic Profile for more information on my target audience). in this regard, the title of my magazine, roar, is significant in that it fits the theme of the type of music that these men like: rock.

In order to make the magazine fit my target audience, I will give it a more "old-school" feel, accomplished through pictures with a black and white filter, and a minimalist design, with only a handful of text designs and colours. This will not only attract my target audience's attention, but also give it a dinstinctive style that will make it unique amongst music magazines these days.